This truly is a must have free Amazon marketing tool for authors. Bold claim? No, not at all. Let me show you then I will explain:

Like it so far? Of course you do. I did when I first heard about it.

It can be customised as a link or HTML to embed in your website. The examples above are HTML and if you take a look at my sidebar you will see it there too because it comes in dimensions that will fit most sidebars. The top image link is the sidebar and the lower one is the full size option for display in a post or page.

The other benefit is you can include your Amazon Associates identifier so you can earn a small commission if someone clicks your link and purchases.

Here are some images of first of all where you find this gizmo on your product page (book listing), then some of the options available.

must have free amazon marketing tool

Above is the product page on Amazon UK for my bestselling memoir. I have put a red circle round the share buttons. You click on “embed.”


Then you end up with the screen above. You will notice you have two main options – to generate a shareable link which is useful for Facebook, Twitter etc. or the HTML option shown. The image below show what it looks like on Facebook.

There is a drop down menu for size and that includes full customization sizing in addition to the set sizes of small, medium and large. All of those set sizes spell out the actual dimensions of the image.

There is the option to include your Amazon Associates ID if applicable to you.

I advise to set it to showing the content in a ‘new tab.’ That means it will open in a fresh browser tab so your guest can easily come back to your page. There are other display options as you can see.

Once you customize to your liking simply right click on the box which is automatically populated by the relevant code or link. Then click copy so you can paste it into your page or sidebar (HTML) or post on social media (Use ‘Get a link’). You can see my code beginning with ‘<iframe type=..’.

When it is seen by a potential reader, s/he has the option of buying, sharing (in the larger images), or a preview. The preview feature is gorgeous. It shows the first few chapters of your book and seems to show more than the Kindle ‘Look Inside’ feature.

Do not fret! The person who clicks will only see the content not all the information shown on the left in the image below.

It really is as simple as that.

Thank you Amazon geeks!

If you are starting out as a writer or even an established writer, I thoroughly recommend checking out ProWritingAid. It is a spell-checker, ‘grammarist’ and editor all rolled into one bundle.

It saved me a fortune. I used it to self-edit my last book so it was ready to be professionally edited. Indeed, if funds are limited it can cut out the need for a professional editor.

It’s useful too even if you don’t plan to write a book.

My #1 Tip for all indie writers – it’s essential to have a social media presence. How are readers to know about your work if you don’t tell them about it? Read this article of mine and I seriously urge you to try out my recommendation – it’s FREE to try!

Disclosure: this post/page contains ethical affiliate links. I promote certain products and services that I have 100% confidence in. If you purchase as a result of clicking on my affiliate links, I receive a small commission. That commission is not added to the price you pay at checkout.



Follow Me On Facebook, other Social Media, or Amazon, Goodreads or BookBub